{"id":10572,"date":"2025-11-18T18:43:45","date_gmt":"2025-11-19T00:43:45","guid":{"rendered":"https:\/\/attentionmedia.io\/?p=10572"},"modified":"2025-11-18T18:43:45","modified_gmt":"2025-11-19T00:43:45","slug":"10-of-the-most-thought-provoking-quotes-from-the-november-martech-conference","status":"publish","type":"post","link":"https:\/\/attentionmedia.io\/?p=10572","title":{"rendered":"10 of the most thought-provoking quotes from the November MarTech Conference"},"content":{"rendered":"
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The November MarTech Conference<\/a> featured six panel discussions and one keynote presentation, all focused on the theme of AI and agents, and featured speakers from brands such as Cisco, Google, Citrix, Fluency, Stensul and Braze.\u00a0<\/p>\n

All the November sessions are now available on demand at the link below.<\/p>\n

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MarTech Conference November: Now On-Demand<\/h2>\n

\n You can catch all of the insights from November MarTech Conference on-demand. From Scott Brinker\u2019s keynote on AI agents to six panel discussions on AI agents and marketing \u2014 all for free.\n <\/p>\n<\/div>\n

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Here are 10 quotes from the November event that got us thinking when we heard them.<\/p>\n

\u201cAcross the board, we\u2019re moving from a world of scarcity\u2026 to abundance.\u201d<\/em><\/strong><\/p>\n

\u2014 Scott Brinker, editor, Chiefmartec.com, in his opening keynote \u201cHow agentic AI is changing the future of marketing<\/a>.\u201d<\/em><\/p>\n

\u201cAt the end of the day, what we\u2019re seeing is that AI is intensifying the need for really, really strong governance.\u201d<\/em><\/strong><\/p>\n

\u2014 Noah Dinkin, founder and CEO of Stensul, in the session \u201cWhat AI and agents mean for marketing teams\u2026 now and in the future<\/a>.\u201d<\/em><\/p>\n

\u201cI think I\u2019d at least like to start the game with the data structure in a good place.\u201d<\/em><\/strong><\/p>\n

\u2014 Anthony Tedesco, global search and programmatic lead, Cisco Systems Inc., in the session \u201cEyes everywhere: Performance monitoring and optimization with AI<\/a>.\u201d<\/em><\/p>\n

\u201cTreat the AI like a person, not like a software.\u201d<\/em><\/strong><\/p>\n

\u2014 Brian Madden, futurist, Citrix, in the session \u201cAI is your key to better market research and planning<\/a>.\u201d<\/em><\/p>\n

\u201cAI\u2019s only as good as the questions you ask it and the information you give it.\u201d<\/em><\/strong><\/p>\n

\u2014 Steve Bevilacqua, principal consultant, Cella by Randstad Digital, in the session \u201cAI is your key to better market research and planning<\/a>.\u201d <\/em><\/p>\n

\u201cWhat was good for business before will be good for business after AI.\u201d<\/em><\/strong><\/p>\n

\u2014 Eric Mayhew, co-founder, president and chief product officer, Fluency, in the session \u201cZero to launch: Using AI for campaign and content creation at scale<\/a>.\u201d<\/em><\/p>\n

\u201cStart with a human, then use AI to expand and scale that information.\u201d<\/em><\/strong><\/p>\n

\u2014 A. Lee Judge, co-founder and CMO, Content Monsta, in the session \u201cZero to launch: Using AI for campaign and content creation at scale<\/a>.\u201d<\/em><\/p>\n

\u00a0\u201cTrust is both a feeling and a measurable outcome. I always think of compliance as being the floor. That\u2019s the lowest level you\u2019ve gotta reach. But trust is really the ceiling\u2026\u201d<\/em><\/strong><\/p>\n

\u2014 Jeanne Jennings, CEO, Email Optimization Shop, in the session \u201cConsent, compliance and trust in the AI age<\/a>.\u201d<\/em><\/p>\n

\u201cYour brand is being exposed and you\u2019re not seeing that\u2026 analytics tools cannot see that ghost browsing.\u201d<\/em><\/strong><\/p>\n

\u2014 Reza Moalandin, co-founder, SALT.agency, in the session \u201cEyes everywhere: Performance monitoring and optimization with AI<\/a>.\u201d<\/em><\/p>\n

\u201cThe pace of change right now is the slowest it\u2019s ever gonna be\u2026\u201d<\/em><\/strong><\/p>\n

\u2014 Robin Ross, digital analytics and loyalty executive, Activate Insight, in the session
\u201cWhat AI and agents mean for marketing teams\u2026 now and in the future<\/a>.\u201d<\/em><\/p>\n

Dig deeper: 10 of the most thought-provoking quotes from the September 2025 MarTech Conference<\/a><\/em><\/strong><\/p>\n

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Fuel up with free marketing insights.<\/p>\n<\/div>\n

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Email:<\/p>\n<\/div>\n

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See terms.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n

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The post 10 of the most thought-provoking quotes from the November MarTech Conference<\/a> appeared first on MarTech<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"

The November MarTech Conference featured six panel discussions and one keynote presentation, all focused on the theme of AI and agents, and featured speakers from brands such as Cisco, Google, Citrix, Fluency, Stensul and Braze.\u00a0 All the November sessions are now available on demand at the link below. MarTech Conference November: Now On-Demand You can … <\/p>\n

Read more “10 of the most thought-provoking quotes from the November MarTech Conference”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10572","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"featured_media_urls":{"thumbnail":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"medium":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"medium_large":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"large":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"1536x1536":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"2048x2048":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"inspiro-featured-image":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"inspiro-loop":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"inspiro-loop@2x":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail@2x":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-masonry":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-masonry@2x":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail_cinema":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail_portrait":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail_portrait@2x":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false],"portfolio_item-thumbnail_square":["https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/ChatGPT-Image-Sep-19-2025-10_46_14-AM-800x450.png",0,0,false]},"_links":{"self":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts\/10572","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10572"}],"version-history":[{"count":0,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts\/10572\/revisions"}],"wp:attachment":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}