{"id":10699,"date":"2026-01-14T18:50:21","date_gmt":"2026-01-15T00:50:21","guid":{"rendered":"https:\/\/attentionmedia.io\/?p=10699"},"modified":"2026-01-14T18:50:21","modified_gmt":"2026-01-15T00:50:21","slug":"the-cmo-who-blew-up-her-companys-website","status":"publish","type":"post","link":"https:\/\/attentionmedia.io\/?p=10699","title":{"rendered":"The CMO who blew up her company\u2019s website"},"content":{"rendered":"<div><img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/S03E01-Danika-Wong-landscape-cover-800x450.png\" class=\"attachment-large size-large wp-post-image\" alt=\"Danika Wong on Conversations with MarTech.\" \/><\/div>\n<div aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<p>The core mission of many websites \u2014 to deliver information to visitors using text and images\u00a0 \u2014 rarely changes. Most website redesigns are just fresh coats of paint on 30-year-old frameworks. <\/p>\n<p>Danika Wong, CMO of Satisfi Labs, broke that cycle by anchoring her brand\u2019s entire digital presence in an AI-powered agentic experience. <\/p>\n<p>We\u2019re kicking off season three of Conversations with MarTech by exploring how to move past traditional text-and-image layouts to build a site that actually works as hard as your team does.<\/p>\n<h3 class=\"wp-block-heading\">Episode guide<\/h3>\n<p><strong>0:45:<\/strong> <a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=45%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">Meet Danika Wong &amp; Satisfi Labs<\/a><br \/><strong>2:01: <\/strong><a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=121%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">What Danika did to her company\u2019s website and why<\/a><br \/><strong>4:30:<\/strong> <a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=270%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">How has the new site been received?<\/a><br \/><strong>5:47:<\/strong> <a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=347%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">Are there new metrics for a chat-powered website?<\/a><br \/><strong>8:00: <\/strong><a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=480%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">Let\u2019s talk about vertical-specific AI<\/a><br \/><strong>9:50:<\/strong> <a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=590%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">How will we be viewing websites one year from now?<\/a><br \/><strong>12:18: <\/strong><a href=\"http:\/\/%3Ciframe%20width=%22560%22%20height=%22315%22%20src=%22https\/\/www.youtube.com\/embed\/M5CUWBT6Av4?si=2xMY_mLvGbFa1MBO&amp;start=738%22%20title=%22YouTube%20video%20player%22%20frameborder=%220%22%20allow=%22accelerometer;%20autoplay;%20clipboard-write;%20encrypted-media;%20gyroscope;%20picture-in-picture;%20web-share%22%20referrerpolicy=%22strict-origin-when-cross-origin%22%20allowfullscreen%3E%3C\/iframe%3E\">What\u2019s next for agentic AI?<\/a><\/p>\n<p><!--\nPaste this into a WordPress \"Custom HTML\" block.\n--><\/p>\n<section class=\"cwt-follow-box\" aria-labelledby=\"cwt-follow-heading\">\n<h2>Follow Conversations with MarTech on:<\/h2>\n<div class=\"cwt-row\">\n    <!-- Conversations with MarTech logo --><br \/>\n    <a class=\"cwt-brand\" href=\"https:\/\/martech.org\/topic\/conversations-with-martech\/\" aria-label=\"Conversations with MarTech home\" title=\"MarTech.org\"><br \/>\n      <img decoding=\"async\" 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aria-label=\"Listen on Spotify\" title=\"Spotify\"><br \/>\n        <img decoding=\"async\" src=\"https:\/\/martech.org\/wp-content\/uploads\/2025\/09\/spotify-logo-1.png\" alt=\"Spotify\" loading=\"lazy\" \/><br \/>\n      <\/a><br \/>\n    <\/p><\/nav>\n<\/div>\n<\/section>\n<p><!-- START INLINE FORM --><\/p>\n<div class=\"nl-inline-form border py-2 px-1 my-2\">\n<div class=\"row align-items-center justify-content-center nl-inline-container\">\n<div class=\"col-12 pb-1\">\n<p class=\"inline-form-text text-center mb-0\">Fuel up with free marketing insights.<\/p>\n<\/div>\n<div class=\"col-12 col-lg-auto pb-2 pb-lg-0\">\n<p class=\"inline-form-text text-center mb-0\">Email:<\/p>\n<\/div>\n<div class=\"col-12 col-lg-8 pe-lg-0\">\n<div class=\"form-nl-inline\"><\/div>\n<\/div>\n<div class=\"col-12 col-lg-auto\">\n<p class=\"text-center mb-0\"><a class=\"nl-terms\" href=\"https:\/\/martech.org\/terms-of-service\/\" target=\"_blank\" aria-label=\"opens in a new tab\">See terms.<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<p><!-- END INLINE FORM --><\/p>\n<p>The post <a href=\"https:\/\/martech.org\/the-cmo-who-blew-up-her-companys-website\/\">The CMO who blew up her company\u2019s website<\/a> appeared first on <a href=\"https:\/\/martech.org\/\">MarTech<\/a>.<\/p>","protected":false},"excerpt":{"rendered":"<p>The core mission of many websites \u2014 to deliver information to visitors using text and images\u00a0 \u2014 rarely changes. Most website redesigns are just fresh coats of paint on 30-year-old frameworks. Danika Wong, CMO of Satisfi Labs, broke that cycle by anchoring her brand\u2019s entire digital presence in an AI-powered agentic experience. We\u2019re kicking off &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/attentionmedia.io\/?p=10699\" class=\"more-link\">Read more<span class=\"screen-reader-text\"> &#8220;The CMO who blew up her company\u2019s website&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-10699","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"featured_media_urls":{"thumbnail":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"medium":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"medium_large":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"large":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"1536x1536":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"2048x2048":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"inspiro-featured-image":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"inspiro-loop":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"inspiro-loop@2x":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail@2x":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-masonry":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-masonry@2x":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail_cinema":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail_portrait":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail_portrait@2x":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false],"portfolio_item-thumbnail_square":["https:\/\/martech.org\/wp-content\/uploads\/2026\/01\/m5cuwbt6av4.jpg",0,0,false]},"_links":{"self":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts\/10699","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10699"}],"version-history":[{"count":0,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=\/wp\/v2\/posts\/10699\/revisions"}],"wp:attachment":[{"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10699"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10699"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/attentionmedia.io\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10699"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}