Modern marketing teams are collapsing timelines for strategic planning by deploying AI agents as research assistants.
From analyzing audience behavior and competitor positioning to surfacing market trends and whitespace opportunities, these intelligent systems accelerate the insights-to-action cycle — turning what once took days into hours.
At the upcoming MarTech Conference, taking place online Nov. 4, 2025, you’ll learn how to use AI to build faster, more confident marketing strategies grounded in real-time intelligence.
During the session “AI is your key to better market research and planning” panelists Susan Ferrari, senior director at EmotionTrac; Brian Madden, futurist at Citrix; Katie Templin, CXO, Qualified Digital; and Steve Bevilacqua, principal consultant at Cella by Randstad, will discuss how to:
- Gather and synthesize customer, market and competitor data in real time using AI.
- Use AI-generated insights to build campaign strategies in less time.
- Replicate real-world examples of teams reducing planning cycles and increasing agility.
This session is designed for marketing strategists, planners, and operations leaders who want to accelerate decision-making and stay ahead of change.
Discover how AI-driven intelligence can help your team move from research to results — and build campaign plans that deliver impact in less time.
Don’t miss out — register now for the free November MarTech Conference.
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