We’ve all dealt with data silos and organizational silos, but as businesses struggle to develop an AI strategy and centralize around AI tools, we’re now at risk for AI silos as well.
The real benefit of AI is integrating it in your workflows, where it can help ease the manual tasks associated with campaign creation, for example, and act like a partner for human marketers.
On this episode of Conversations with MarTech, we’re talking to Jason Ing, CMO of Typeface, about integrating AI into workflows, managing hybrid teams of humans and AI agents and more.
Episode guide
0:34: Meet Jason Ing
1:10: What are marketers excited and frustrated about with AI?
3:41: What can AI do for campaign creation workflows?
6:45: How will Typeface differentiate its AI capabilities from competitors?
9:20: What will be the hot topics around AI one year from now?
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The post It’s time for AI to join your workflows appeared first on MarTech.